Following a new deal signed in April 2015 with StarTimes, the international Pay TV operator, UK based broadcaster, African Movie Channel (AMC) launched its latest offering, African Movie Channel Series (AMC Series) on the StarTimes DTT and StarSat DTH African television platforms, on 1st May 2015.
AMC Series is a premium African entertainment channel showcasing the best and award-winning TV soaps, comedy and drama from Nigeria, peppered with some of the best series from all over Africa, 24 hours a day for the whole family.
The carriage agreement allows StarTimes’ 5 million subscribers across 14 countries in sub-saharan Africa enjoy the 24-hour linear channel for the first time. This second channel from AMC complements the already phenomenally popular African Movie Channel that has been on the StarTimes DTT and StarSat DTH platforms since 2012. Both channels together provide the full package of unparalleled top-tier Nollywood and African TV programming.
StartTimes’ subscribers will be entertained with series like Heaven’s Gate, The 5 Brides, Spider, Eye Opener, Twisted Fate, and Riddle, as well as classy contemporary modern TV series starring accomplished Nollywood actors like Victor Olaotan and Jocelyn Dumas in Allison’s Stand. Viewers will also not miss out on the latest episodes of that all-time African household favourite, Clinic Matters.
As part of AMC’s largely organic growth, AMC Series channel viewers will also have exclusive access to various in-house productions. Future programming will feature new dramas, sitcoms and comedies alongside celebrity and entertainment TV shows that will resonate with its broad spectrum of viewers.
Yvonne Dublin-Green, AMC’s Channel Manager in London commented: “AMC Series is a pioneering new channel that will satisfy the growing appetite for African TV serial content. Nollywood movies are already a proven hit worldwide and a new channel providing exclusively African TV series content was a natural progression for us”.
Chinwe Chukwudire, AMC’s Brand Manager – Africa based in AMC’s Lagos office added: “AMC has long established itself as a key player in the broadcast of Nollywood and African movies. The launch of AMC Series on StarTimes comes with a promise to our new audience that they will never be starved of visually beautiful and real African drama”.
Michael Dearham, Vice President of StarTimes Group says, “The decision to consolidate our partnership with AMC was an easy and almost inevitable one for us; AMC continues to impress us with its natural knack and seemingly unrivalled ability to consistently bring the best Nollywood and other African programming to our very discerning subscribers”.
AMC Series is available in the Classic bouquet from 1st May 2015, on StarTimes DTT channel 072, and StarSat DTH channel 134.